Top 5 Consumer Finance Apps in Ecuador in Q4 2021

In the fourth quarter of 2021, the top 5 consumer finance applications in Ecuador showed varied performance across key metrics such as weekly downloads and active users. Here’s a closer look at how these apps fared:

PICHINCHA BANCA MOVIL from Banco Pichincha C.A. saw its weekly downloads fluctuate throughout the quarter. Starting at approximately 33.5K downloads in late September, the app experienced a dip to around 22.6K in early November, before rebounding to 32.7K in early December. Weekly active users also showed significant activity, peaking at roughly 991.6K in late November and ending the quarter at about 915.1K.

Banco Guayaquil from Banco de Guayaquil had a notable spike in weekly downloads, reaching approximately 22.4K in mid-October. The downloads then stabilized around 13K for the remainder of the quarter. Active users peaked at around 195.6K in mid-October and maintained a steady level around 179.1K by the end of December.

Produbanco Grupo Promerica showed a consistent pattern in weekly downloads, peaking at about 13.3K in mid-October. Active users for this app saw a gradual increase, starting at 82.1K in late September and reaching approximately 99.8K by the end of December.

Banco del Pacífico from Banco del Pacífico S.A. had a peak in downloads at around 16.3K in mid-October, followed by a decline to approximately 6.4K by the end of December. The active user base showed a high of about 88.8K in mid-October and ended the quarter at approximately 71.8K.

be Produbanco from Produbanco Grupo Promerica saw its weekly downloads peak at around 10.4K in mid-October and then decrease to about 7.3K towards the end of November before climbing again to approximately 9.7K in late December. Active users steadily increased from 15.7K in late September to about 23.1K by the end of the year.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s website.